Metrics Matter
ServiceClarity Blog

Three Sales KPIs that Actually Matter For Your Business

As a sales team, the main objective is to achieve the revenue targets set by the powers above. A benchmark target can't just be pulled from thin air. The target has to be high enough to motivate and focus your team but low enough to be achievable. A target is a goal set for a salesperson measured in revenue for a specific time. Dependant on your market it should take multiple variables into consideration like seasonality, economic factors, business situation, historic revenue per rep and solicit feedback. Before you set any targets, as an executive you need to understand what exactly you want to track, what are your sales KPIs?

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3 simple steps to know what KPIs to track.

 

There are hundreds of parameters that you can use to monitor your companies traction. However, a common misconstrued  associated with KPI reporting is that you're best to have as much data as possible to then showcase to your executives or clients. KPIs are meant to be your KEY performance indicators, not just a load of data pulled in from an API and creating noise. To know what KPIs you should track follow these 3 simple steps;

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What KPIs does YOUR department need to track?

KPI tracking is crucial, whether you are in engineering, sales or support you need a measurable value to ensure you are achieving your objectives. Whether this focuses on customer acquisition, product discovery or project velocity each of these areas require you to define what success is and how to measure it.

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