Metrics Matter
ServiceClarity Blog

5 Service Desk Metrics essential for 'Click and Collect' Retailers ⬆️🛍

The ‘click and collect’ service offers an increasingly important incentive to shoppers looking for convenience and reduced cost, with over 70% of shoppers making the choice to use click and collect. With 95% of shoppers claiming they would shop elsewhere if an online store did not offer a convenient delivery option, it is clear that when competing with the likes of Amazon and their extensive delivery options, 'click and collect' is an essential part of a retailers online offering. However, ultimately there is a cost to offering 'click and collect' as part of an omni-channel service and this cost must be borne by the retailer.  The nature and extent of the service offered affects the bottom line to the extent that some major retailers, most notably Tesco, Sports Direct and John Lewis, have sought to reclaim some of these costs by adding a charge for 'click and collect'.

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5 KPIs to drive revenue and retain your customers in retail

Retail is one of the most competitive industries with a sharp focus on increasing sales and retaining customers. In order for a retail organisation to stay on top, they need to know everything about their business.  As consumer behaviour changes, retail organisations are at an ever increasing demand to deliver an exceptional experience to both their in-store and online customers. But within the retail industry this doesn’t always happen. Former CEO of Home Depot had this to say:

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Why POS and Retail need to shop together 🛍

As we roll into the Christmas period, for some retailers this will be the make-or-break decider as to whether to continue having a store presence in 2019. Brick-and-mortar retail stores are struggling, in 2018 we have seen the closure of Mothership stores like Toys R Us, as well as a selection of Marks & Spencer, Gap and House of Fraser stores across the UK. Adopting new cutting-edge technology will be a necessity for the revival of retail stores.

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How Brick & Mortar can fight back against Amazon

 

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