Metrics Matter
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Implementing the North Star Metric at Transpoco

Summary

The proper implementation of a North Star Metric (NSM) brings focus and clarity to a company‚Äôs strategy and allows that strategy to be communicated to all stakeholders. This blog explains the idea and gives an example of implementing strategic KPI reporting at Transpoco, culminating with the identification of their NSM. This is now the key metric used to drive the growth of the company. 

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