Metrics Matter
ServiceClarity Blog

Three Sales KPIs that Actually Matter For Your Business

As a sales team, the main objective is to achieve the revenue targets set by the powers above. A benchmark target can't just be pulled from thin air. The target has to be high enough to motivate and focus your team but low enough to be achievable. A target is a goal set for a salesperson measured in revenue for a specific time. Dependant on your market it should take multiple variables into consideration like seasonality, economic factors, business situation, historic revenue per rep and solicit feedback. Before you set any targets, as an executive you need to understand what exactly you want to track, what are your sales KPIs?

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The affordable alternative to Business Intelligence

 Business Intelligence, we've all heard of it, but what is it?

The whole concept of Business Intelligence surfaced in 1865, with a young guy called Richard Devens who was using it to describe how a banker profited from information by gathering and acting on it before his competition. More recently, an IBM computer scientist described the potential of gathering Business Intelligence (BI) through the use of technology. Business intelligence, as it is understood today, uses technology to gather and analyse data, translate it into useful information, and act on it "before the competition". 

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